ZIP 54723 · Pierce County

Bay City, WI Homeowners Insurance

According to U.S. Treasury FIO 2022 filings, homeowners insurance in ZIP 54723, Bay City, Wisconsin averages $1,447/yr.

119.3%
Loss ratio
0.77%
Nonrenewal rate
#78 of 718
Wisconsin rank
15
Policies

The verdict

ZIP 54723 (Bay City, WI) is #14,758 of 25,593 for homeowners premium and #13,416 of 21,752 for nonrenewal, per 2022 FIO filings. The two ranks do not match.

$1,447
Avg premium (2022)
#14,758
of 25,593 on premium
#13,416
of 21,752 on nonrenewal
42nd
national percentile

Premium rank counts ZIPs with a reported average premium, highest first. Nonrenewal rank counts ZIPs with a reported nonrenewal rate, highest first. The two boards are different extracts.

According to U.S. Treasury Federal Insurance Office data. How we calculate the percentile and national comparison: methodology.

Insurance Livability Score

C
PlainInsure Livability Score
58/100
54723 - Bay City, WI

PlainInsure's own composite of Treasury FIO premium/market data and FEMA National Risk Index hazard data, each dimension percentile-ranked against the full national corpus. Not an official government score, and not a substitute for an actual insurance quote.

Affordability C
$1,447/yr
Avg premium, 58th cheapest nationally (Treasury FIO)
Market Stability C+
0.01%
Nonrenewal rate -- insurers dropping coverage (Treasury FIO)
Disaster Risk C
42.3
County FEMA National Risk Index score
Community Resilience C-
53.8
County FEMA NRI community-resilience score

Where ZIP 54723's premium sits nationally

Average annual homeowners premium across 25,593 tracked ZIP codes, as of 2022

$1,447 Lower than most lower than 58% of 25,593 ZIP codes

tracked ZIP codes, bucketed by value

Each bar is a $0.25K-wide band; taller bars hold more ZIP codes. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count and share, and where it sits relative to this entry.

Source U.S. Treasury Federal Insurance Office · 2022

The local market map

Premium and nonrenewal do not always move together

The highlighted dot is ZIP 54723. Each other dot is a deterministic sample of ZIPs in Wisconsin, spread across the premium range. Crosshairs mark the published state averages, so this is a comparison of two reported measures, not a quote or a forecast.

State ZIP peer map

Highlighted: ZIP 54723; crosshairs: Wisconsin averages

Lower premium / higher nonrenewalHigher on bothLower on bothHigher premium / lower nonrenewal$731.8$1088.2$1444.7$1801.1$2157.60.1%0.7%1.3%1.9%2.5%Average annual premiumNonrenewal rate
Source: U.S. Treasury FIO 2022 ZIP-level homeowners insurance filings. The matrix samples 50 ZIPs across the state premium distribution and retains this ZIP.
Read the plotted ZIP values
  • ZIP 54542 · Long Lake $797/yr · 0.39%
  • ZIP 54302 · Green Bay $914/yr · 0.43%
  • ZIP 54931 · Dale $960/yr · 1.72%
  • ZIP 54901 · Oshkosh $991/yr · 0.94%
  • ZIP 53007 · Butler $1,006/yr · 0.59%
  • ZIP 54566 · Wabeno $1,021/yr · 0.85%
  • ZIP 54311 · Green Bay $1,034/yr · 0.41%
  • ZIP 53404 · Racine $1,047/yr · 0.73%
  • ZIP 54896 · Winter $1,056/yr · 0.53%
  • ZIP 53093 · Waldo $1,070/yr · 0.72%
  • ZIP 53910 · Adams $1,081/yr · 0.69%
  • ZIP 54245 · Valders $1,093/yr · 0.53%
  • ZIP 54526 · Glen Flora $1,099/yr · 0.85%
  • ZIP 53963 · Waupun $1,109/yr · 0.84%
  • ZIP 54942 · Greenville $1,119/yr · 0.66%
  • ZIP 53035 · Iron Ridge $1,129/yr · 1.00%
  • ZIP 53013 · Cedar Grove $1,138/yr · 0.61%
  • ZIP 54547 · Mercer $1,148/yr · 0.76%
  • ZIP 54126 · Greenleaf $1,154/yr · 0.77%
  • ZIP 54456 · Neillsville $1,162/yr · 0.50%
  • ZIP 54937 · Fond Du Lac $1,174/yr · 0.71%
  • ZIP 53151 · New Berlin $1,179/yr · 0.63%
  • ZIP 54426 · Edgar $1,190/yr · 0.47%
  • ZIP 54664 · Viola $1,197/yr · 0.72%
  • ZIP 54768 · Stanley $1,209/yr · 1.10%
  • ZIP 53518 · Blue River $1,222/yr · 0.78%
  • ZIP 54412 · Auburndale $1,235/yr · 0.34%
  • ZIP 53926 · Dalton $1,243/yr · 1.75%
  • ZIP 54475 · Rudolph $1,248/yr · 0.41%
  • ZIP 54701 · Eau Claire $1,257/yr · 0.39%
  • ZIP 54448 · Marathon $1,268/yr · 0.43%
  • ZIP 53930 · Endeavor $1,276/yr · 1.18%
  • ZIP 54661 · Trempealeau $1,289/yr · 0.66%
  • ZIP 54155 · Oneida $1,299/yr · 0.79%
  • ZIP 54734 · Downing $1,312/yr · 0.96%
  • ZIP 54829 · Cumberland $1,324/yr · 0.51%
  • ZIP 53503 · Arena $1,336/yr · 1.36%
  • ZIP 53126 · Franksville $1,349/yr · 0.73%
  • ZIP 54849 · Lake Nebagamon $1,359/yr · 0.42%
  • ZIP 53502 · Albany $1,373/yr · 0.85%
  • ZIP 53565 · Mineral Point $1,391/yr · 0.42%
  • ZIP 54540 · Land O Lakes $1,415/yr · 0.54%
  • ZIP 54211 · Ephraim $1,433/yr · 0.36%
  • ZIP 54723 · Bay City (this ZIP) $1,447/yr · 0.77%
  • ZIP 53807 · Cuba City $1,459/yr · 0.79%
  • ZIP 54005 · Clear Lake $1,490/yr · 0.44%
  • ZIP 53717 · Madison $1,546/yr · 0.25%
  • ZIP 53206 · Milwaukee $1,599/yr · 2.43%
  • ZIP 53561 · Merrimac $1,719/yr · 0.68%
  • ZIP 53125 · Fontana $2,093/yr · 0.27%
Avg Premium (2022)
$1,447/yr
Near-median premium
+13.3% since 2018
Loss Ratio
119.3%
Above-median loss ratio
Claim Frequency
11.88%
Avg severity: $14,524
Nonrenewal Rate
0.77%
Near-median nonrenewal rate

Data Snapshot: ZIP 54723 (Bay City, WI)

U.S. Treasury FIO ZIP-level observations put the average homeowners insurance premium in ZIP 54723 (Bay City, WI) at $1,447 per year for 2022 across approximately 15 reported policies. Nationally, that ranks ZIP 54723 in the 42nd percentile, 19% below the U.S. average of $1,776 per year. Compared to the Wisconsin state average of $1,224, this ZIP runs 18% above, ranking #78 of 718 tracked ZIPs in Wisconsin by premium. The closest-priced peer within Wisconsin is Sister Bay (ZIP 54234) at $1,446, essentially matching this ZIP's rate.

At a loss ratio of 119.3%, insurers paid out more in claims than they collected, a signal that premiums may rise or carriers may exit in this ZIP. 11.88% of policies in ZIP 54723 file at least one claim in a given year, and the average claim severity (amount paid per claim) is $14,524. Insurers decline to renew 0.77% of policies in ZIP 54723 at expiration; a rising rate typically signals carriers retreating from higher-risk markets.

Across 5 years (2018–2022), premiums in ZIP 54723 have risen by 13.3%, ranging from $1,277 to $1,447 with a five-year average of $1,347, an annualized rate of +3.2% per year.

Mid-tercile FEMA NRI for Pierce County: score 42.3, rating Very Low, hazard Tornado. National percentile 42nd; in-state rank #58/72; 28% below Wisconsin's 59.1 mean. Social Vulnerability Index 10.6 · Community Resilience 53.8.

How to read these numbers

The figures on this page come from the U.S. Treasury Federal Insurance Office, which collects homeowners insurance premium and claims data directly from the largest property insurers in the country. Because the data is aggregated at the ZIP-code level and averaged across many policies, it describes the typical cost in an area rather than a quote for any single home. Two houses on the same street can pay very different premiums depending on their age, construction type, roof condition, prior claims, and the specific coverage limits and deductibles the homeowner selects. The loss ratio shows how much of every premium dollar insurers paid back out as claims; a ratio above one means carriers lost money locally, which often precedes rate increases or carrier exits. Rising nonrenewal and claim frequency reveal how stressed the local market has become. Use these figures to gauge the direction and scale of costs in your area, then request quotes from several licensed carriers before buying or renewing a policy. FIO data aggregates voluntary reporting from the 40 largest homeowners insurers, covering roughly 80% of the U.S. market, so figures represent market averages rather than individual policy quotes; your own premium will vary with dwelling value, deductible, coverage limits, construction type, and insurer-specific underwriting. This page is educational research only and is not insurance advice, homeowners should request quotes from multiple licensed carriers or an independent agent before purchasing or renewing coverage.

How ZIP 54723 Compares

vs National Average
$1,447 vs $1,776
19% below national avg
vs Wisconsin Average
$1,447 vs $1,224
18% above state avg
National Percentile
42th percentile
Below median cost

Premium History

Average premium in ZIP 54723, 2018–2022

$1,250$1,300$1,350$1,400$1,450$1,500 20182019202020212022 $1,447
Average homeowners premium per year in ZIP 54723.
Year Avg Premium YoY Change
2018 $1,277 -
2019 $1,303 +2.0%
2020 $1,332 +2.2%
2021 $1,379 +3.5%
2022 $1,447 +4.9%

2018-2022 premium path for ZIP 54723

5-Year Avg Premium
$1,347
Premium Range
$1,277 - $1,447
Annual Change Rate
+3.2% per year
Years of Data
5 (2018-2022)

FEMA NRI context for Pierce County

County National Risk Index joined to ZIP 54723 via FIPS 55093. Hazard and vulnerability context from FEMA, not a premium driver and not a quote.

County risk score
42.3
Very Low · 42nd national percentile
In-state county rank
#58
of 72 Wisconsin counties · state mean 59.1
Top mapped hazard
Tornado
Expected annual loss $3,998,129

Social Vulnerability Index 10.6 · Community Resilience 53.8

County hazard ratings

Wildfire
Very Low
Flooding
Relatively Low
Earthquake
Very Low
Tornado
Relatively Moderate
Hail
Relatively Moderate
Winter weather
Relatively Low

Source: FEMA National Risk Index · state rollup: Wisconsin NRI context · top counties by NRI score.

Other-state ZIPs matched on premium or nonrenewal to 54723

ZIP 54723's county NRI is 42.3 (Very Low). Peer ZIPs below are other-state only so the neighborhoods are not Wisconsin containment.

Similar average premium

Nearest other-state ZIPs by average homeowners premium ($1,447/yr here).

Similar nonrenewal rate

Nearest other-state ZIPs by nonrenewal rate (0.77% here).

Source: U.S. Department of the Treasury, Federal Insurance Office (FIO) Homeowners Insurance Data (2018-2022). Premiums are ZIP-level averages and may not reflect individual policy costs

Frequently Asked Questions

How much is homeowners insurance in ZIP 54723?
At the 42nd percentile nationally, #78 of 718 ZIPs in Wisconsin, ZIP 54723 (Bay City, WI) pays a middle-of-the-pack $1,447 per year as of 2022 for homeowners insurance. Premiums have changed +13.3% over the past 5 years.
What affects homeowners insurance costs in Bay City, WI?
ZIP 54723 is running a loss ratio above 100% (119.3%), meaning insurers are paying out more in claims than they collect here, alongside a claims frequency of 11.88% and a nonrenewal rate of 0.77%.
Is homeowners insurance expensive in ZIP 54723 compared to the national average?
At $1,447/yr, ZIP 54723 runs 19% below the national average of $1,776/yr, the 42nd percentile nationally.
What is the nonrenewal rate in ZIP 54723?
ZIP 54723 shows a nonrenewal rate of 0.77% in Wisconsin.
How have premiums trended in ZIP 54723 over 5 years?
Over 5 years (2018-2022), premiums in ZIP 54723 have ranged from $1,277 to $1,447, with a 5-year average of $1,347. The annualized change rate is +3.2% per year.
How does ZIP 54723 compare to the Wisconsin state average?
The Wisconsin state average is $1,224/yr; ZIP 54723 averages $1,447/yr, 18% above that figure, ranking #78 of 718 tracked ZIPs in Wisconsin by premium.
What is the FEMA National Risk Index score for ZIP 54723?
County NRI 42.3 (Very Low) covers ZIP 54723 via Pierce County FIPS 55093. In-state rank #58 of 72; national percentile 42nd; hazard Tornado.

What to do with ZIP 54723

This ZIP's premiums run at the 42nd national percentile, but a single number is not a quote.

These figures are Treasury FIO aggregates for this ZIP, not a personal insurance quote.

Every figure on PlainInsure is rendered directly from U.S. Treasury Federal Insurance Office data, no number is typed in by an editor. This page draws directly on U.S. Treasury FIO data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.